About me

I’m a Senior Creative Manager at Mojang Studios but also an author of children’s books. Please have a look around the site if you want to know more about me and my work.

Work

2024–
Senior Creative Manager – Mojang Studios AB

2021 – 2023
Art Manager – Mojang Studios AB

2020
Art Director Consultant – Tuyoo Games LTD

2016 – 2020
Art Director and Line Manager, Candy Crush Saga – Midasplayer AB/King

2008 – 2016
Senior Game Artist – Midasplayer AB/King

2007-2009
Self employed Boxing Coach – Allemanssport

2004-2006
2D artist – Contractor at Stockholm Industrial Graphics

2000-2004
Freelancing 3D and 2D Graphic Artist – for clients like Linköpings Universitet, Mantra AB, SIG and Swedish Museum of Natural History

Education

1998-2000
3d-graphics and compositing – Graphic Studio

1994-1996
Sculpture and Fine Art – Birkagårdens Folkhögskola

2014-11-20
Certifierad Scrum Master – Scrum Alliance

leading big teams

I have experience in leading  large group of artists spread across many teams in multiple locations. Previous beeing part of the Candy Crush Saga Leadership Team have made me used to working closely with producers, crafts leads, external departments and stakeholders.

Guides and Vis Dev

As AD I have been responsible for the visual style and the art quality of Candy Crush Saga – creating guides, giving feedback and organizing workshops. I have the ability to balance game art consistency of a well known brand with the necessity of continous visual development.

Building the craft

One of the corner stones of my work as AD have been to build stronger art organizations – were the artists are self-driven, ready to take responsibility and to contribute to the many aspects of game production. I have done so by aligning the artist behind clear craft visions and fostered a collaborative culture.

Line management

Currently at Mojang i manage 8 direct reports, helping these artists to stay motivated and grow professionally. I very much enjoy this part of being a leader – setting role expectations, building stronger teams, coaching, mentoring, creating development plans and reviewing performances.

Pipeline development

In my previous role at King I enabled the artists to create effective art pipelines in their different cross functional teams – supporting and inspiring them to use the right tools, understanding functionality and the user experience and setting priorities.

© King/Midasplayer AB

AD Consultant

Qualitative tests with player focus groups are common practice and a great way to get input from your users. Having an experienced AD like me giving feedback to your team could be a great complement. During 2020 i adviced teams at the Hong Kong based company Tuyoo on matters regarding art direction, narrative and design.

I would be able to analyse your art work based on my skills and experience. In most companies you already have  great internal feedback loops, but getting a pair of fresh external could often be very valuable for your product, especially when you are short on time.

Writer and Illustrator

Writer and Illustrator of two children’s book “Tigern kommer att äta upp mig!” and “Pixlarna”. I would like to call them both adventure books for for kids between the ages of three and six. Published by Rabén & Sjögren in September of 2021 and 2024.

My hope and aspiration is to continue to create stories for kids and young adults in the future.

The Title Fight

I ran a small event service called Titelmatchen (The Title Fight), between 2007-2014. The basic idea was to arrange playful and amusing fights for hen/stag parties in which the bride/groom-to-be had the ”opportunity” to face a real boxer or wrestler in a rigged fight. The logo above is made by me.

Society for Visionary scientists

In 1996 I created a live-action role-playing game set on a regular ferry between Stockholm and Helsinki. 34 participants played non-stop for 24 hours, portraying a society for delusional scientists on their annual conference cruise. The game was filmed by a crew from Swedish television (SVT).

Fëa Livia

Back in the early 90:s, I was the editor in chief and co-founder of the renowned Swedish gaming fanzine Fëa Livia which covered the Nordic live-action role-playing scene. We released four issues per year, pushing ourselves to maintain a high standard despite limited funds. The fanzine’s logo was made by me.

Boxing coach

As a Head Coach for Narva BK (2003-2006), one of the most prestigious boxing clubs in Sweden, I coached boxers from the very start of their careers all the way to Swedish Champions. The role also gave me the opportunity to coach the other trainers at the club in order to improve the operations on all levels of the organization.